Our experts explained the intricacies of Ripple Labs’ (XRP) important lawsuit for the crypto industry

The court of the Southern District of New York ruled in favor of the blockchain company Ripple Labs in a lawsuit against the U.S. Securities and Exchange Commission (SEC). At the regular hearing, Judge Analisa Torres issued a verdict that no sales or other forms of distribution of XRP tokens issued by the company. As well as sales of these tokens to private investors do not equate to transactions with investment contracts. That is, in fact, tokens are not recognized as securities.

Ownership of tokens, their placement on exchanges, payment with them, algorithmic distribution of coins and other retail transactions are not equated to such transactions. However, the court recognizes as an investment contract transaction the sale of tokens to institutional investors under a preliminary contract.

The XRP exchange rate reacted to the news with an 80% increase in less than a day. The main US exchange regulator has been suing Ripple Labs for several years. On December 22, 2020, the agency accused the company of selling $1.3 billion worth of unregistered securities under the guise of XRP tokens.

Over the years, the SEC’s case against Ripple has become one of the most important proceedings in the crypto industry. In June lawsuits against major crypto exchanges Binance and Coinbase, the commission equated a whole list of crypto assets to securities. The end result of the Ripple case could have serious implications for digital asset rules both in the U.S. and globally.

Why this decision is important

The US SEC’s multi-year lawsuit against Ripple Labs is a significant case because of the fact that its results can be used as a precedent for similar cases. Its results can be used as a precedent for similar cases. At the moment, the SEC alone decides on the status of a particular cryptocurrency. And in doing so, guided by the so-called Howey test.

Given the weight of these events, the immediate course of the process is also important in this situation. And its correct coverage in the media. Often information reaches retail investors in an incomplete or distorted form. This is partly what happened with the so-called victory over the SEC. Which was actually a motion to expedite the case. And the denial of some of the claims and the referral of the case to trial. Of course, the lightning-fast spread of the “news” caused an active rise in the price of XRP and the growth of the entire crypto market. Locally, this event manipulated the growth by bringing back the interest of retail traders.

However, globally, it can indeed be considered a positive decision. It may indirectly indicate that the judge is really getting into the process. And this case will not be considered superficially. This is generally positive for the industry itself, which is obviously experiencing difficulties in the absence of clear. And specific legislation directly for a new type of asset, which is cryptocurrency.

What will happen to other cryptocurrencies

Ripple Labs only partially won the court case. The judge ruled that the XRP token was not a security. But that only applies if it was sold on cryptocurrency exchanges to the general public or “through algorithms” .

The decision is significant because it rejects the SEC’s argument that XRP should be classified as a security. At the same time, the court recognized that Ripple Labs violated the Securities Act. And when it sold XRP to institutional investors. This means that selling the token to hedge funds or venture capital firms was considered a violation of US securities laws.

There is a certain irony in this: now the classification of an asset, its classification as a security, depends not so much on the characteristics of the asset itself. But rather on the characteristics of the investor who bought it. In general, the court’s decision for the crypto industry is quite important and positive.

The fact that the court partially sided with Ripple Labs, suggests that many altcoins, which are the most popular in the cryptocurrencies, are not the only ones. That many altcoins, which were also mentioned in the lawsuit against Coinbase as securities. And would eventually be recognized as cryptocurrencies if their underlying sales took place on public exchanges among the general public or through algorithms.

How the final outcome of the case will affect the crypto market

The final court ruling in favor of Ripple Labs in the case against the SEC could have a big impact on the entire crypto market. And if there is no appeal from the regulator.

The court’s decision could help establish the legal status of cryptocurrencies. And especially in the context of their classification as securities. This will create more clarity and predictability for other cryptocurrency companies and investors.

The court’s decision in the Ripple and SEC case will serve as a precedent for future litigation. Which are related to cryptocurrencies and their compliance with securities laws. If other companies can cite this decision in their cases. This could change the dynamics of cryptocurrency regulation and litigation.

A final favorable outcome for Ripple could impact regulatory policy regarding cryptocurrencies. Regulators may reconsider their approaches to categorizing and regulating cryptocurrency projects. And based on this court ruling. The right actions by the SEC will lead to a favorable environment in the cryptosphere.

Our experts note that this decision may still be subject to appeal. And the final status of the case may take a lot more time. Therefore, it is important to keep an eye on developments and take into account possible changes in the regulatory environment.

The launch of a new Arkham project to trade data on cryptocurrency wallet owners has raised questions about the ethics of disclosing such information

Cryptocurrency exchange Binance reported on July 18 that it has completed the public sale of tokens of the Arkham Intelligence (ARKM) analytics service. The token trades opened at $0.05, but shortly after the start of trading on the exchange, the ARKM rate soared to $0.75.

Arkham Intelligence has developed its own platform to visually analyze data in the most popular blockchains. With its help, you can view data about cryptocurrency wallets and movement of funds. And in doing so, matching wallet owners and analyzing their actions. This is applicable, for example, for investors when studying the chain of transactions of successful traders. Or for exchanges and law enforcement agencies when tracking the movement and conversion of stolen cryptocurrency.

Wide functionality and successful marketing strategy. Which includes a referral system and airdrop of future tokens, helped the project attract a user base.

Together with the announcement of the launch of the token, which received the ticker ARKM. And its distribution via airdrop and presale on the Binance Launchpad platform, the developers also announced the launch of the Arkham Intel Exchange marketplace. And on which the token will be used. On the site will be organized data marketplace, where buyers will be able to put up a reward for information. Which can be obtained from the analysis of cryptocurrency wallets, including for the identification of specific individuals who own these wallets. The service itself is promoted under the banner of ” deanonymizing the blockchain.”

This provoked a wave of discontent in social media discussions. And the company began to be accused of an unethical approach to personal data and privacy.

Despite the fact that data on all transactions in blockchains is public. But linking them to real people is often difficult. And privacy for many people is one of the fundamental factors in using cryptocurrencies as opposed to existing banking and payment systems.

There is no direct prohibition on “de-anonymization of blockchain”. However, it is related to the personal data of users on the web. And which clearly did not give consent for someone else to have access to them. Our experts believe that it will be important to distinguish between the personal data of users on this platform and those that they have provided to exchanges.

From an ethical point of view, this approach infringes on the basic principles and fundamentals of blockchain. Such as privacy and simultaneous transparency. When law enforcement obtains information about user accounts on exchanges.This becomes a kind of restriction of rights for the greater good. In the situation of selling data, not everything is so clear-cut. Because sellers and buyers operate with other people’s data, obtained not always in a legal way.

Our experts believe that many ordinary users will not be happy to find themselves and their wallet in such a database. This increases the risk that a person will become an object of attack of fraudsters. And they will know who owns the wallet and how much money he has.

Law enforcement agencies, cryptocurrency tracking systems or private researchers could act as such a platform’s services.

At the early stage, the use of the service will be limited to a narrow circle of users, our experts believe. Cryptocurrencies were created as an alternative to centralized systems. And many users want to remain anonymous and do not want to disclose data about themselves and their transactions. On the other hand, regulators have policies aimed at disclosing user data for the sake of their own safety. And they are introducing mandatory Know Your Customer (KYC) procedures on marketplaces to identify malicious users and hold them accountable.

A promising technology that would help both parties. According to our experts, the Zero Knowledge Proof (ZK) protocol is a promising technology that would help both parties. With it, it is possible to develop a technological solution that balances human privacy for the general public. And by allowing limited fragments of data to be disclosed to government agencies.

We explain the importance of the TVL indicator and how to calculate it correctly. And how to use it to assess the investment case for blockchain projects

Total value locked (TVL) is one of the key metrics. It helps to understand the value of a blockchain-based service, protocol or application. The use of smart software contracts in such applications is rethinking traditional financial solutions by automating contractual logic. And it does not require an intermediary in the form of the usual financial institutions (banks, exchanges or others).

Smart contracts enable the development of decentralised finance (DeFi). The transparency of the blockchain as a public registry of transactions makes it possible to see the volume of funds. This can be seen both in an individual smart contract and in an entire ecosystem of blockchain-based applications, such as Ethereum. TVL is a key metric for demonstrating audience interest in a particular protocol. And it is commonly referred to as a decentralized application (dApp).

How TVL is calculated

Uniswap, one of the largest decentralised exchanges (DEX), is a case in point. It pioneered the development of automated market makers (AMMs). And it has made it possible for users to exchange tokens without the need for intermediaries.

Anyone can deposit funds into Uniswap liquidity pools representing paired tokens. Pools for paired tokens, such as ETH/USDT, lock in users’ funds. And in doing so, turning those users into liquidity providers (LPs). When other traders want to exchange a token (USDT or ETH), they connect to the appropriate pool to take advantage of its liquidity. The liquidity providers, in turn, receive a percentage of the token conversion.

Each liquidity pool has its own TVL, which shows how much total cryptocurrency funds in dollar terms have entered the pool. If you take the total amount of funds in each pool on Uniswap. You can then determine the total liquidity of the exchange. Similarly, all liquidity pools of other networks, remembering Ethereum, that Uniswap also supports – Arbitrum, Polygon, Optimism, Celo and others. As of early July, the total value of all blockchain tokens in all Uniswap pools is $4.11 billion, according to the DefiLlama service.

A similar process for calculating TVL can be applied to credit protocols such as Aave or Curve. This is because they use the same principle of pooling the liquidity of smart contracts. However, TVL does not take into account outstanding loans and yields. And which liquidity providers’ deposits earn. Instead, TVL only reflects the value of smart contract deposits. If you calculate TVL not at a specific protocol. But for example the entire blockchain network (e.g. Ethereum), it would take into account the total TVL of all applications. As of July, the TVL of all dApps on the Ethereum network is $26.77 billion – about 60% of the entire DeFi market.

Why TVL matters

TVL clearly shows the value of deposits and people’s interest in a particular protocol or blockchain network. Similarly, when more deposits are made to one bank than another, it indicates that the first bank is more popular.

In addition, TVL allows for an assessment of the overall health of a particular protocol. If it holds more funds. It means it has higher liquidity and can operate more efficiently. Because in decentralised finance, the liquidity providers are the users themselves. This is critical for the sustainability of the market. Lack of liquidity leads to significant delays and higher token exchange fees.

Moreover, significant demand or an attempt to exchange too much money on a decentralised exchange can cause fluctuations in token prices. And that will lead to failed transactions. This is why the liquidity pools have a slippage percentage for each pair of tokens. If, for example, the price of a token rises above 0.3% during an exchange, the transaction is cancelled.

A lower TVL in a dApp or blockchain means less monetary stability. This can lead to lower rewards for liquidity providers. And a deterioration in the overall state of the protocol.

How reliable is the information on TVL

If the market capitalisation of a dApp is greater than its TVL, the protocol is said to be overvalued. At the same time, if you divide the amount of capitalisation of a protocol by the amount of its TVL. And the ratio will be less than one, we can say that the protocol is undervalued. That said, the ratio of market capitalisation to TVL for DeFi services is often dynamic.

The market capitalisation depends on the price of the service’s native token multiplied by its total negotiable supply. For the Uniswap protocol, this token is the UNI control token. Its price is usually influenced by market hype, the listing of the token on exchanges. As well as protocol updates and other significant events.

Another factor that can distort TVL as an indicator of project value is the activity of so-called whales. These are investors or organisations that have significant capital at their disposal in crypto-assets. They are capable of increasing a project’s TVL with just one large deposit. Or conversely, collapse it if they decide to withdraw assets from the pools.

Our experts point out that it is worth paying attention to the total number of users of the protocol or blockchain in this regard.

Our experts have analyzed the cryptocurrency market and named profitable assets for long term investments

Neither the stock market, much less the cryptocurrency market, can grow when liquidity is withdrawn from the system. As of this week, the U.S. Treasury Department has begun to withdraw liquidity. And the U.S. Federal Reserve (Fed) continues to clear the balance sheet as part of QT (quantitative tapering).

When the U.S. Treasury Department raises the public debt ceiling. Then the government can borrow more money in the financial markets to cover its spending. As a result, the volume of government bonds increases. And other debt instruments issued by the Treasury Department.

The U.S. Federal Reserve (Fed) clears its balance sheet by conducting open market operations. This means. That the Fed sells financial assets, mostly government bonds and mortgage-backed securities.

It turns out that liquidity in the markets is decreasing. And that means assets like stocks and cryptocurrencies simply have nothing to grow on. Add to this the negative news related to the SEC’s fight against cryptocurrencies. And also answer yourself the question after that: “What should the crypto market grow with right now?”

So the best thing a crypto investor can do is to buy Stablecoins and wait for more interesting entry points into the market. It is equally important to keep a close eye on the further actions of the Fed and the U.S. Treasury.

Additional idea of long-term investments

All of the above provides excellent opportunities for long-term purchases of time-honored assets such as Dash (DASH).

Dash is a decentralized payment system with support for private and fast transactions. Dash is a modified fork of Bitcoin. And it uses both mining and stacking to issue new coins.

Unlike popular “memcoins” and outright scam tokens. Dash cryptocurrency has been around since 2014. And its developers have never been caught in any suspicious activity. And unlike the vast majority of coins on the market. Dash, judging by its metrics, has a real decentralized management. For example, only 15% of existing tokens are held by the top 100 holders. But the main reason to buy this coin is revealed by technical analysis (chart).

chart

The coin broke through a historically strong support block order. And that has kept the price from falling lower for more than five years.

Order block in trading is a grouped set of buy or sell orders in a certain price range. That is, it is an area where a large proportion of market participants are interested in buying or selling an asset.

A great amount of liquidity has accumulated under this support and the price has followed it. The whole fall occurs at a very low volume and oversold indicators.

Our experts say that the price is likely to wiggle below this support zone for a couple of months. In order to shake out all the long-term holders of the coin. And then it will break through the long term downtrend (green line) and the price maximum of 2021. Therefore, this coin is worth buying into your portfolio and forgetting for a couple of years.

Disclaimer:

Crypto-Upvotes does not provide investment advice. This material is for information purposes only. Cryptocurrency is a volatile asset that can lead to financial losses.

Our experts suggest a strategy for investing in the collapse of the crypto market and the actions of U.S. regulators

The Securities and Exchange Commission (SEC) has targeted two major trading exchanges at once. The lawsuit against Coinbase is informative primarily because it mentions a number of popular cryptocurrencies. And which the SEC calls securities. This is clearly a blow to the cryptocurrency market, which logically expects further developments not in the most positive direction.

At the same time, it should be noted that Bitcoin (BTC) reacted rather reservedly to reports of lawsuits against major cryptocurrency exchanges. This is largely due to the fact that holders of those altcoins, which were declared securities in the lawsuit against Coinbase. Then they rushed to withdraw some assets, but not completely leave the crypto market. But to redirect capital to Bitcoin as a more reliable digital asset. And this is a very smart investment idea in the current environment. The current rate of Bitcoin looks attractive enough to enter.

This is not a short-term investment, and it is unlikely that Bitcoin will go sharply up or down in the coming weeks. This is due not only to the regulatory uncertainty that has intensified since the SEC lawsuits. But also with the upcoming U.S. Federal Reserve meeting in the middle of the month, where most investors expect the key rate to remain unchanged.

So, entering Bitcoin now looks like a sensible and effective move for those who would like to increase their presence in the crypto market. But it is logical to be suspicious of possible problems with altcoins.

In addition to Bitcoin, it is worth taking a closer look at the tokens of decentralized crypto-exchanges. Which, clearly, against the backdrop of tighter regulation in the U.S. will experience an influx of new users and strengthen their presence in the global market. However, there is a risk that these tokens will also be classified as securities. So, the risks for altcoins are still quite high and we can expect high volatility.

Disclaimer:

Crypto-Upvotes does not provide investment advice. This material is for information purposes only. Cryptocurrency is a volatile asset that can lead to financial losses.

Crypto Upvotes experts told which jurisdictions are comfortable for cryptocurrency to live and work in. And also told what factors determine the choice to register a crypto project in the chosen region

The regulation of cryptocurrencies around the world ranges from a complete ban on digital tokens to their recognition as legal tender. From time to time, governments pass laws that force crypto-businesses to migrate.

For example, China’s 2021 ban on cryptocurrency mining caused a mass exodus of miners from China. In 2023, due to stricter regulation in Canada and the U.S., many exchanges stop operating there. And now they are moving to countries in Asia and Europe. Binance and Bybit have already announced their departure from the Canadian market, Coinbase plans to open an office in Dublin.

On the other hand, certain regions are adopting clear regulatory rules for the crypto industry. And this also attracts cryptocurrencies. Hong Kong has allowed retail trading of digital assets since June 1. Huobi, Gate.io, OKX and many other exchanges are already entering the local market. Gemini and Bybit are opening offices in Dubai, while Binance has been operating there since last spring.

Most projects choose two simple rules simply and cheaply

Any cryptocurrency startup wants to cut costs as much as possible at the initial stage. This includes legalization of their activities.

For a cryptocurrency company, registration and licenses are primarily needed to interact with the outside world. For example, to place their applications in the App Store or Google Play. Or opening corporate accounts on major exchanges, our expert explains.

The most important criteria for selection are three parameters:
– Ease of opening a legal entity (ideally distant registration).
– Speed (ideally a few days)
– Price, which does not exceed a few thousand dollars.

As a bonus may be the presence in the company’s charter of the prescribed cryptocurrency activity. And especially in jurisdictions where obtaining a cryptolicense is impossible or not required. Because this process usually requires much more time and expenses than the registration itself.

Popular jurisdictions for crypto business registration

It is because of the speed, simplicity and low-cost of doing business that regions such as Georgia or the Seychelles are popular. Because these countries win in comparison with, for example, Dubai or Hong Kong. So there everything is a little bit more complicated, longer and more expensive.

The most favorable jurisdictions are the ones that support the crypto market. And they have special regulation and, in addition, they provide preferential tax treatment for such businesses. The most obvious example of such a region is Dubai. In addition, the Arab Emirates is relatively neutral in the international financial market in terms of various geopolitical aspects.

Our experts point out that Hong Kong, Switzerland and the Netherlands also have a positive attitude to cryptocurrency business. And they have regulation, but their taxation regime is not as favorable.

There are countries that are not against cryptocurrency. But at the level of regulators they warn both businesses and consumers about the high risks of such assets (e.g., Georgia). Such jurisdictions, as a rule, are against the use of cryptocurrency on their territory. And especially use as a means of payment.

Some cryptocurrency exchanges choose Ireland’s capital Dublin for the fact that the country is part of the EU. And has an established reputation as a financial and technological center. It also provides a favorable tax regime for its residents.

Our experts note that Dubai, Hong Kong and Georgia are increasingly in the news as cryptocurrency-friendly regions. But not just because they are somehow particularly favorable to cryptocurrencies. Rather, it is because they are generally friendly to relocating businesses, including cryptocurrency businesses.

There are no special preferences for cryptocurrency projects. As well as there are no prohibitions preventing the activities of cryptocurrency companies. Practice shows that the absence of bans is enough. To attract a significant number of companies in the current situation. Who are looking for their new place to work.

Crypto-Upvotes experts reviewed the prospects of cryptocurrency BNB and told what will lead to an increase in its price

BNB is a cryptocurrency that supports the Binance Chain ecosystem. BNB is one of the most popular utility tokens in the world.

The token is a key asset in the launchpad system (launchpad, a platform for launching initial offerings of tokens) and sales on the world’s largest cryptocurrency exchange Binance, which directly affects its value.

The need to keep the token on balance encourages those wishing to participate in exchange events to buy.

In terms of technical analysis, we have seen a very technical nudge towards the $325-340 level for a year now.

The “rising triangle” pattern generally warns traders of an impulsive upward price breakout soon. The pattern is characterized by ” pressing up” prices from below. The maximums remain at the same level. And minima increase, “pressing” the price to the upper boundary. This is followed by an impulsive upward price breakout and destruction of the counter resistance.

Chart BNB

The rising lows marked on the chart at $180, $225, $265 and $320 technically form an upward movement. In our opinion, the price is in the final point and the exit from which could provoke its rapid growth.

The smaller timeframe also suggests a local uptrend, which allows you to enter the trade with a small stop loss.

Trading plan:

Buy BNB/USDT at $317.
Risk: 10% of capital.
Stop loss: $300.
Take profit: $457.

Disclaimer:

Crypto-Upvotes does not provide investment advice. This material is for information purposes only. Cryptocurrency is a volatile asset that can lead to financial losses.

Crypto Upvotes experts evaluated the effectiveness of airdrop Arbitrum and told how ARB token exchange price may develop in future

After the sensational airdrop project Arbitrum (March 23), 1 billion ARB tokens were released to market. Which were distributed among 625 thousand addresses. The total market capitalization of token stabilized at $1.63 billion.

At the time of publication, the price of ARB is at $1.28. Having analyzed the experience of projects such as Optimism, Aptos and Blur, whose tokens have also entered the market as part of large-scale airdrops. Our experts told us how the rate of ARB token may behave in the future.

The general bullish trend continues

After listing on exchanges, tokens of projects with airdrops tend to exhibit high volatility. Therefore, there can be both sharp price jumps and drawdowns of tens of percent all at once. Overall, ARB is in line with the “most positive trend.” That’s because the token price didn’t collapse after the start of trading on Bybit, Kucoin, MXC, Huobi, Okex. And then on Binance, although it experienced serious fluctuations. On Huobi, the exchange rate was as high as $11 per token on listing day, though the price went down almost immediately.

First of all, such volatility is due to the fact that those who received ARB tokens during the Airdrop. And then decided to lock in profits immediately after listing, which put pressure on exchange rates. On another note, our Crypto Upvotes experts observed that a significant number of sell orders were placed well in excess of the market price, pushing the rate higher.

If you compare listing of ARB on exchanges with other large tokens with airdrop. The similarity can be seen in the high volatility at the start of trading. The major difference is the “general bullish sentiment” of investors regarding ARB. And this is favored by such data as the growth of total blocked value (TVL) of Arbitrum network by a quarter during the last week. According to DefiLlama, Arbitrum’s TVL stands at $2.18 billion, while its closest competitor, Optimism, has $907 million of locked-in capital in its ecosystem.

Predicting the price of Arbitrum after trading starts is difficult

Starting ARB trading was marked by the fact that on some exchanges trading started a little later than announced. And also the fact that the influx of users led to disruptions in the resources for receiving tokens and on exchanges. Listing of Arbitrum on exchanges was immediately accompanied by high trading volumes, which further attracted crypto-traders. This gives big players an opportunity to form positions without much damage to the average purchase price.

Our experts note that it is difficult to predict the further development of ARB price. Because the price levels have not been fully formed yet. In the short term it is necessary to focus on the level of $1, as it will be a psychological support. In case of a positive scenario, we should be attentive at the price level of $1.5. If this level of resistance is exceeded, the price is likely to quickly approach $2.

Why airdrop Arbitrum became successful

The effectiveness of an Airdrop depends directly on marketing work that the project has done before distributing these tokens. First, the project needs to develop their community, to attract new capital. And constantly pointing to the possibility of a profitable airdrop for active participants. Under such conditions, you can talk about success – even if some of the users in the community decide to sell ARB tokens.

The effectiveness of such a model is good for the popularity a project – it’s an excellent marketing move, our experts say. In the case of Arbitrum, the popular topic media “literally bursting with news”. Because people like to get something for free, especially if it will bring good profits in the future.

However, most traders will fix some part of the received tokens, e.g. 20-30%. The rest will go into stacking or long-term storage waiting for price growth if the project really deserves it. According to experience of our experts, even now we can see that large participants of crypto market actively accumulate ARB in their wallets.

Launching your own crypto project and your own token can be a complicated process. But our experts will tell you what steps you need to take to get the results you want.

Determine the purpose of your token: Before creating a token, you need to determine its purpose. Will it be used as a utility token or security token? Will it be used as a means of payment or as a store of value?

Choose a blockchain platform: You will need to choose a blockchain platform to host your token. The most popular platforms are Ethereum, Binance Smart Chain, and Solana.

Create a whitepaper: Your whitepaper should outline the purpose of your token, its technical specifications, and the use cases for it. It should also include information on the token distribution and any fundraising events.

Choose a token standard: You will need to choose a token standard such as ERC-20, BEP-20, or SPL. These standards dictate the rules for the token’s behavior and functionality.

Develop a Smart Contract and Deploy: Once you have decided on the token standard, you will need to develop a smart contract that defines the token’s behavior on the blockchain. The smart contract code contains the rules and logic of the token, including the token supply, distribution, and transaction rules.

Deploying a smart contract can be a complex process, and it is important to have a good understanding of the underlying technology and best practices. It is recommended to seek guidance from experts in the field and to thoroughly test your contract before deploying it to the mainnet. Our crypto marketing agency “Crypto Upvotes” can help you with smart contract development. This code will include the logic and rules for your token or application.

Marketing to attract investors: 

• Develop a Clear Value Proposition: Clearly articulate the value of your token and what problem it solves. This should be the foundation of your marketing message. 
• Build a Strong Community: Engage with potential investors and supporters on social media and community platforms. Provide regular updates on the progress of your project and encourage participation.
• Create Engaging Content: Produce high-quality content, such as blog posts, videos, and infographics, that educates and informs your target audience about your project and the benefits of your token.
• Participate in Crypto Events: Attend and participate in conferences and events in the crypto space to showcase your project and network with potential investors and partners.
• Leverage Paid Advertising: Consider using paid advertising companies such as Banner Ads on crypto platforms and MEDIA worldwide, Influencers Ads, or social media advertising such as Twitter promotion, Instagram promotion, Discord DMs to investors, WhatsApp DMs to investors, Telegram DMs to investors to reach a wider audience and increase awareness of your token.
• Engage with Crypto Media: Order press releases or sponsored articles in cryptocurrency-focused media to talk about your project and token. This can help create ads and increase visibility for your project.

Marketing and promotion for crypto project

Promoting and marketing crypto tokens requires a deep understanding of the target audience and crypto ecosystem. It is important to focus on building a strong community and providing regular updates on the progress of your project. Additionally, it is recommended to seek guidance from experts in the field to ensure that your marketing efforts are aligned with best practices. Our crypto marketing agency “Crypto Upvotes” can help you with this. We have many services to attract investors to your project. We can also draw up an individual marketing plan specifically for your project.

Launch the token: Once you have completed the previous steps, you can launch your token on the blockchain. Select the launchpad on which you will launch your token. You will need to distribute the tokens to investors, create a market for them, and comply with any regulatory requirements. 

Launching your own crypto-token requires technical knowledge and a lot of experience. It is recommended that you consult with experts in the field to ensure that you are following best practices and complying with all legal requirements. Our crypto marketing agency “Crypto Upvotes” will help with any problem. From developing a smart contract to listing a token on crypto exchanges. Contact our experts for the best advice and services.

New trend on the crypto market or how popular AI sphere among investors affects the prices of cryptocurrencies

ChatGPT, an artificial intelligence-based chatbot with a billion-dollar investment from Microsoft. In January of this year, it gained 100 million users, becoming the fastest-growing Internet app in history.

In early 2023, digital currencies and artificial intelligence spawned a single breakthrough in the crypto-asset market. And the domestic tokens of AI-related development projects continue to rise in value.

Justin Sun, head of the Huobi exchange and creator of the Tron (TRX) coin, posted on Twitter the idea of a mechanism to create an “AI-centric decentralized payment system” for ChatGPT.

According to his idea, such an environment would create a decentralized payment system. It would thus be secure, reliable, tamper-proof, censor-proof, and able to support AI. This will build a new decentralized, intelligent financial ecosystem.

Last week, OpenAI, the developer of ChatGPT, announced that it would begin charging a $20 monthly subscription to cover computing costs. Until then, the chatbot, launched in late November, had remained free.

Tokens that associate themselves with AI are rising in value

In general, the coins of blockchain projects, which in one way or another involve artificial intelligence. Since the beginning of this year have been the group of the most successful crypto-assets in terms of investment.

Leader in terms of market capitalization in this category, according to CoinGecko, is SingularityNET project coin (AGIX). In the past week alone, this asset rose in value almost 2.5 times, reaching 45 cents. Although it was trading at 7 cents less than a month ago. The developers of the service position it as “the first decentralized artificial intelligence marketplace”. Which is based on Cardano blockchain.

Tokens from the other most capitalized AI projects also continue to rise. This is happening even despite the short-term decline in Bitcoin and the crypto market as a whole. Fetch.ai (FET), a coin platform with machine learning algorithms, gained more than 65% in the past month. And the OCEAN token, used by the Ocean Protocol “data economy” project, has more than doubled since the beginning of January.

Our experts note that projects with relatively low market capitalization are also included in the growth trends. Due to their lower liquidity, large purchases of their tokens inevitably lead to strong price hikes. Thus, the rate of AIRI token belonging to the barely known aiRight platform increased several times in just one day. Its developers declare the use of AI in the creation of NFT. A similar scenario was observed with the IMGNAI token, created to pay for the creation of anime-style images by a neural network project under the unsophisticated name of Image Generation AI.

Success of AI caused the growth of shares not only in crypto companies

Success at ChatGPT has spurred investor interest in AI-based technologies, not just in the crypto market. Last month, the share price of struggling media company Buzzfeed surged. This came after it announced plans to use artificial intelligence to create content. Similarly, shares of little-known public companies soared after they added the word Blockchain to their name. This was at peak cryptocurrency markets in early 2018 and late 2021.

That said, the hype around AI is borne out by the numbers. In January, JPMorgan Bank conducted its annual survey of professional traders about upcoming trends in electronic trading. It surveyed 835 industry representatives from 60 regions around the world.

AI, according to the survey, outperforms all other major categories. For its 53% citation rate, it far outpaces API integration (14%) and blockchain (12%). Only 8% of respondents confirmed that they trade cryptoassets.